I have worked for more than 35 years in the Health Care sector, most of the years in Bayer.
Positions: Sales Representative, Regional Sales Manager, Marketing Manager, New Products Development, Business Development & Licensing (BD&L). Project Management Officer (PMO)
Several years in the Pharmaceutical Area, so that I have the expertise and knowledge in prescription drugs, covering all the complex processes from discovery to development to registration to market. In the specialties of Infection diseases, cardiovascular, hypertension, pneumology, gynecology, hematology, urology, oncology, ophthalmology, …
As BD&L, I have been responsible for these activities in all the Divisions of the company. Thus, in addition to Pharma, I have expertise in Consumer Health (OTC, Food Supplements, …), Animal Health (Farm, Pets), Diabetes Care (Medical Devices), Radiology (Contrast Media),
Finally, as PMO, I have the expertise in the Agricultural Area, as I led the local integration of Monsanto in the Crop Science Division of Bayer.
Co-Editor of the book: Marketing Farmacéutico (Ed. Gestión 2000)
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